I need to motivate myself to get a job, as I appear to be stuck in a rut. So I’ve decided to chronicle my efforts on this blog so I can reflect on my progress and ask myself if I’m trying hard enough.
I’ve got a few irons in the fire at the mo, which I will probably write about at some point. Today I’ve applied for this vacancy I’ve seen at a local brewery…..
“GROUP TELESALES ADMINISTRATOR
This is a superb opportunity to work within a financially secure environment on a permanent basis for the largest independent On Trade Drinks Wholesale Company in the UK. This is a successful business looking for a key person to grow the business with them and to play a significant role in the development of the Company’s Group Telesales Service.
Quality is very important you will expected to have drive and the ability to manage a team of 12 Telesales Operators based at 8 depots across the North of England. You will be managing weekly outgoing telesales calls to maximise regular orders from our 3000 existing clients from the Pub, Club, Restaurant and Hotel sector. Experience of Trinity Sales Order Processing or other similar system will be an advantage. The very highest standards of Customer Service are a pre-requisite of the role together with methodical and prompt administration.
The successful candidate will be used to working in a driven sales environment, have a lively and friendly personality and have a desire to be involved and work towards agreed targets for clients and the Company. A competitive remuneration package is on offer.”
Looks alreet dunnit? They don’t mention salary in their advert but managing 12 staff has got to pay something decent hasn’t it? So, today I set about compiling my application. I tend to submit a different CV with every application as I adapt it to suit the role I’m applying for. I often in fact just about always fabricate my work history. It shows initiative. I also distinctly remember reading somewhere that 8 out of 10 cats (who expressed a preference) wouldn’t sack someone who lied on their CV if they were performing well in the job.
Anyway, it’s not my CV that’s the purpose of this post. It’s the covering letter. It’s an absolutely beauty, at least I think so anyway. Feel free to leave me a comment if you think not. It took me about half an hour to come up with this little gem and it’s overflowing with ‘dynamic’ business buzz-words! It goes like this….
Dear Mr. Rodwell,
Re: Vacancy for Group Telesales Administrator
I am writing to apply for the above vacancy that I have seen advertised on the Wakefield Express recruitment website recently, and have attached my CV to this letter.
I have nearly twenty years experience of working in a target-driven business to business telesales environment, including ten years of managing teams of telesales staff. I communicate clearly and effectively at all levels and enjoy being part of a team where motivation of others is paramount. I am customer-focussed and will always strive to exceed the customer’s expectations on every occasion.
One of my greatest strengths as a salesperson has been accurate and methodical administration, as I believe that being organised is a cornerstone of success. I have strong IT skills fuelled by an interest in computers and experience of working within the IT sector. Although I have not previously used Trinity Sales Order Processing software, I have used various different packages for order processing and managing contact with customers and find that I am quite adept at learning new software.
The main reason that I am applying for this role is because your advert seems to present an opportunity for me to play a key role in driving a business forward. I have recently been made redundant by my last employer so I am looking for a new challenge that I can commit to in the long-term that will utilise my key strengths and help me to realise my potential.
I am available for interview at any time given adequate notice. I hope you will agree that I am an ideal candidate for this role; therefore I hope to hear from you in the near future.
Yours sincerely,
Richard Hill.
Good, eh? And if you think that’s good (or maybe you don’t) then here’s a snippet from the accompanying CV......
Account Manager/Administrator
January 2005 – February 2008 – G***** Solutions Ltd. ****** *** *****, *********, Leeds LS** 4**
Primarily my job was to work as part of the sales team, where I made outbound telesales calls to businesses in the SME sector to sell IT hardware, software, consumables and services. Initially I cold called to provide quotations and close sales. I then maintained contact on an agreed time-cycle to build relationships and introduce new products. I used Microsoft Outlook to build a prospect database and manage contact, and used Sage Line 50 to process sales orders.
As G***** were a new start-up business when I joined I was frequently asked to undertake tasks outside of my normal job role. These included general administration work – creating new product codes and customer/supplier records on Sage Line 50, and also dealing with purchase invoices and generating sales invoices.
Telesales Team Manager
August 1998 -May 2004 – C******** Imaging Products, ***** *****, *********, Leeds LS** 4**
C******** were the sister company to my previous employer L****** Computer Supplies. They produced remanufactured laser toner and inkjet cartridges which were sold exclusively through the L****** sales force to business end-users. I was seconded to Carbonarc to set up a new team of telesales staff to sell C******** products into the reseller channel, adopting a role similar to that at L******. I was involved in the initial recruitment and training of staff, setting targets, and collecting data for reports to the Sales Director.
My position was made redundant when the parent company hit financial difficulties causing the group to go into receivership.
Telesales Team Manager
August 1993 – July 1998 - L****** Computer Supplies Ltd. ***** *****, *********, Leeds LS** 4**
In this position I managed a team of 8-10 staff whose job role was outbound telesales to SME’s selling printer consumables and magnetic media. My day-to-day duties included launching promotions to motivate staff, providing product and selling skills training in a group situation as well as individual (side-by-side) coaching. I was responsible for target setting which covered gross profit, number of calls made, number of new accounts opened etc. and was also involved in the recruitment process, staff appraisals, and dealing with any disciplinary issues that arose. I collected data on staff performance which was presented to the Sales Director in a monthly management meeting.
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